“It’s been building for years,” says sports media rights advisor Lee Berke.
(Photo by Neil Godwin/Edge Magazine/Future via Getty Images) Future via Getty Images Sprint was allowed to stream NFL video highlights and access the league’s cable channel, NFL Network.Īn Apple TV device and Siri remote control. The agreement gave customers access to NFL mobile games outside of cable distribution. In 2005, the NFL shocked network executives when it struck a $600 million deal with Sprint that included a $200 million fee for mobile streaming rights. “I think it’s on us to challenge ourselves and push our own envelope.” “There’s a way to do direct-to-consumer differently,” Moran said. Moran told Forbes the league wanted to “reignite” its direct-to-consumer ecosystem and further prepare for “the next evolution of the business” as consumers are using connected devices for streaming services while dropping cable providers. A premium subscription goes for $9.99 per month and offers ad-free replays for all connected devices, including laptops, game consoles and media players like Apple TV and Google’s Chromecast.
At $4.99 per month, NFL+ offers streaming of live NFL games in local markets for mobile and tablet devices only.
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